Webinar Recording

Basic rules of pharmaceutical advertising in France

On-Demand 1 Hour Your Desk!

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Speakers

Paul Bolot

Manager, Promotional Materials, PharmaLex

Are in you interested in knowing more about drug promotion in France? This webinar offers you a compact overview on how to promote a drug in France along with specifics and rules you need to be aware of. You will be introduced to a full spectrum of details: from the basic rules, to promotion for the public and for Healthcare Professionals (HCPs), as well as the so-called 'visa' rule (i.e. pre-approval system).

Key learnings:

  • French regulatory framework for medicines promotion
  • Pre-approval system ('visa')
  • Main rules for promotion to public and to HCP
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